Familiar expression, has for the first time heard it, to be exact has seen in any magazine. A plan. Certainly it is the most complex and responsible part of any work and not only in the Web. For the Webdevelopers it became a basis: the constant increase in means of representation the Web of pages became for developers a headache. One business when you experiment, but absolutely another when the meticulous customer not knowing opportunities and subtleties of construction of design tries to be captious: - ” In fact I pay money “. The most simple in such cases the some people act - sit behind ofcomputer and they look different pages and by an example what they want to receive a site. Not bad, but if you see mistakes in the design which has attracted by them, you try to prove, that where not so. A familiar picture? What will the customer answer? On 80 % they have familiar designer with abrupt formation{education}, ” you do, and the ambassador we shall look that will turn out and that it will be necessary to correct “. You still try to explain limitation of means in comparison with design on a paper, that it absolutely other direction - notice, it{he} already does not listen to you.

Customers also can share on 2 categories: the first want a site strict tabulared without superfluous things, others want such, what else are not present, - unusual, dynamical. Here as always there are contradictions: the first, - strict design, navigation - usability, a minimum schedules. The user should come behind the information, there should be a habitual interface, references should be dark blue with underlining{emphasis} and all other. The second, - the site is not similar to others, dynamics{changes}, the schedule. What it is better? In the first case to the user the information and to him to spit on design is important, all habitually is not necessary to search for references. In the second - more slowly loading. We shall present, you come into shop with a standard plywood signboard, all is usual: open a door, a spring on the door will push you in… A back, there the seller with the typical impenetrable person: - average shop and about the personnel strongly do not care. Now the second case: The signboard sparkles неонками, you approach, the door silently opens - a photo or induction gauges, choose purchase, to you her{it} pack speak ” Thanks for purchase, come still ” thus the seller it speaks with a smile. Yes, certainly, it is possible not intentianally to get confused with by chance that it is necessary to do{make}, or to ask the seller the necessary goods, or to look on shelfs. And calculation can confuse: a card, roubles or currency, at once to pay or on an output{exit}. To whom simplicity of the first case is more pleasant - let will be so, has come behind sausage - receive. But the second type of sites just also shows opportunities of Web-design and there is nothing bad that the corporate site is made by new technologies. It certainly does not mean at all ” In parrots “, rules of design to observe it is necessary and is especial in the second case.

Well, we shall talk particularly about this page. Typical tabulared design. The fixed sizes across in calculation 800х600. I used here CSS, but the size of a font is not fixed, and the sizes of it{him} are relative. Dynamics{changes} of references is realized with help CSS. The page has only “cap”, other part under information. Absence of columns is caused by that a site presumably for the statistical organization, schedules, tables are possible{probable}, in that case the field on width should be maximal. “Cap” is executed as a collage. Whether you have noticed a fashion recently a collage - type “chaos” - can be met similar sites much. The trade mark is as much as possible increased. More and to speak that there is nothing - it is possible to put a stamp “Typical”.
Typical site to do easier - what for to potter. And again there is in a world wide web next a child - twin. And what’s the hell new technologies, can to MS DOS we shall return, in the ANSI-schedule sites we shall do{make}? Quite reasonable justification can be heard: and communication{connection} at us what? And time of loading? Behind these words: ” The reluctance to potter: to adjust browsers, to optimize to the schedule, to cut a picture, and other “. We follow an example foreign sites, - in fact at them earlier the Web has appeared. Know to what any ideology results? In Russia was such ” For the light future “. Any idol - object of worship not with respect, and for fear and or it to someone is necessary for uncertainty.

Why there such typical sites? All is simple: there people not as at us - ” a wide structure ” there diplomaed experts in any area, and only in this area. We shall present the person of magazine engaged in imposition, he{it} has a formation{an education} of the designer. Well as to it{him} to understand the frame, dynamic navigation, animation? He did not study it, it{he} only перепрофилировался in Web-design. Where to take skills for development of a new direction? It is quite reasonable to assume, that such huge company as Microsoft holds very much qualified experts, in that case the site microsoft.com should be ideal - and an example of imitation. Let’s finish while this part of a theme. Ridiculously, but I finish this clause{article}, and the conclusion from all told ” In all arises is guilty Microsoft “. Yes is not present, certainly is not present. Who is guilty, that one imitate anothers.